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Community Watersheds: Educating Watershed Constituents

This material is meant to provide technical guidance and help generate project and training ideas for small watershed organizations interested in educating local stakeholders on the impacts of watershed-related behaviors. Feel free to use or adapt this material for your group's particular needs (although we do ask that you credit CWP).

Targeting Homeowners: This material was developed for the South River Federation under a grant from the Chesapeake Bay Trust. To help strengthen the organization's education program, we developed a series of Homeowner Association slideshows on suburban impacts to water resources, encouraged the local paper to publish related newspaper articles, and initiated demonstration projects to educate watershed residents on voluntary "back yard" practices to minimize residential impacts.

Additional Resources
Watershed education is an important tool for protecting and restoring both urban and rural watersheds. The primary goals of watershed education include increasing community awareness, preserving local water resources, and gradually changing resident behaviors to reduce the amount of pollutants from stormwater runoff. Education programs may focus outreach on a single behavior on a broad basis, or concentrate their efforts at the subwatershed level. The most effective watershed education programs focus on key pollutants or behaviors, carefully target their audiences, and survey residents to understand their attitudes before designing education campaigns.

Individual Fact Sheets can be found at http://www.stormwatercenter.net in the "Fact Sheets" section.

Where You Can Get More Help
Here are some other websites we've found helpful.